Playboy and Hello Kitty are two of the most recognizable design icons of pop culture, and to mark their respective 60th and 40th birthdays the two brands have teamed up with photography brand Leica for a limited edition camera.
The C camera model has a black body and features a white graphic design of Hello Kitty wearing Playboy bunny ears and holding a camera.
The camera has a shutter speed of 250 to 1/4000 per second and an MOS primary color filter. It comes with a price tag of $1,264 and only ten of the models have been created.
The design is part of a range of Hello Kitty and Playboy collaborations for the luxury French concept store Colette. Other items in the unlikely range include socks, candy, bow tie, iPhone cases and mugs.