Gucci is pleased to announce the launch of the ground-breaking Gucci App for iPhone and iPod touch, which is now available from the App Store.
The app synthesizes the worlds of fashion, technology and music offering access to exclusive Gucci products, unique playlists, videos, fashion shows, news, events, latest collections, store listings and the ability to mix your own music.
The launch has been timed to coincide with the GUCCI ICON-TEMPORARY project, a traveling sneaker store.
Gucci Creative Director Frida Giannini collaborated with award-winning musical artist and producer Mark Ronson on key features of the app including:
• The Gucci Ronson Sneaker
• Gucci Beats
• Frida and Mark’s Playlists
Additional features of the Gucci App include:
• Gucci Music Channel
• Gucci Little Black Book
• In-store Exclusive at GUCCI ICON-TEMPORARY stores